Key Product Selling Point
Britain’s No.1 for Coloured Hair: Elvive Colour Protect is the top choice for coloured or highlighted hair, maintaining colour vibrancy for up to 10 weeks.
Caring Formula: Enriched with red peony and UV filters, this shampoo nourishes, revives, and protects hair from root to tip.
Protection Against External Aggressions: Shields hair from environmental damage while prolonging colour vibrancy.
Suitable for Various Hair Types: Ideal for coloured, highlighted, blonde, or silver hair, working well with the Purple Anti-Brassiness range to neutralize brassy tones.
Comprehensive Hair Care Routine: Designed to be used with Colour Protect Conditioner, Mask, and UV Oil for optimal results.
Detailed Product Description
Elvive Colour Protect by L’Oreal is Britain’s No.1 brand for coloured hair, offering a specialized shampoo that preserves colour vibrancy for up to 10 weeks. This caring formula, enriched with red peony and UV filters, works in harmony with your hair fibre from root to tip, ensuring nourishment, revival, and protection. Ideal for coloured or highlighted hair, it defends against external aggressions, keeping your colour looking fresh and vibrant. For those with blonde, highlighted, or silver hair, it complements the Purple Anti-Brassiness range to neutralize unwanted tones. Incorporate this shampoo into your daily routine for beautiful, bright hair.
Direction for use
Begin your colour protection routine with the Colour Protect Shampoo. Apply to wet hair, focusing on the lengths and ends. Leave the shampoo on for one minute before rinsing thoroughly. Follow with the Colour Protect Conditioner for enhanced results. In case of contact with eyes, rinse immediately and thoroughly.
Ingredients
The formula includes Aqua/Water, Sodium Laureth Sulfate, Dimethicone, Coco-Betaine, Sodium Chloride, Glycol Distearate, Guar Hydroxypropyltrimonium Chloride, Cocamide Mipa, Cocos Nucifera Oil/Coconut Oil, Sodium Benzoate, Sodium Hydroxide, Paeonia Officinalis Flower Extract, Ethylhexyl Salicylate, Salicylic Acid, Fumaric Acid, Benzyl Alcohol, Benzyl Salicylate, Linalool, Alpha-isomethyl Ionone, Carbomer, Geraniol, Citric Acid, Citronellol, Potassium Sorbate, Hexylene Glycol, Hexyl Cinnamal, Glycerin, Parfum/Fragrance (F.I.L C259250/1).
Product Warnings
For external use only. Avoid contact with eyes; if contact occurs, rinse immediately and thoroughly with water. Keep out of reach of children. Use only as directed.
Manufacturer Address
255 Hammersmith Road, London, United Kingdom